Happy Spring everyone! Today I would like to share with you this free spring printable poster I made specially for the South Bond Bride Blog. To see the full post click here.
I thought it would be nice to show a little bit of how the process of designing a poster works. Many people think that designers just sit in front of the computer, choose different fonts and voila, job done. But the process is a bit longer, more intricate and fun than that.
I love doing as much as I can on paper before I get to the final stage where I bring the artwork into the computer for the last retouches. Here is a simple step by step process that I normally like following:
1. Finding the right phrase
For this project I wanted to use an inspiring phrase with the spring theme. I looked in Pinterest and Google but didn’t find anything that really motivated me so I started writing down words and putting together my own Spring Phrase. “Hello beautiful spring. Let’s have lots of blooming fun” was what I decided to go ahead with.
2. Trying layouts and finding the right one
In my sketchpad I tried different options for the layout, playing around with the words and making sure that the main ones, “hello”, “spring” and “fun”, were accentuated.
3. Sketching each word
Once I decided on a layout I started sketching the different words, each of them in a different custom typeface. Normally I go through many sketches for each word until I’m 100% happy.
Finally, once I had the final design of each word, I took the pencil sketches and inked them. For this I use a lightbox. It’s not really necessary to have the final art inked but in my opinion it makes a big difference for the next step.
It’s very important to have the final artwork in dark pen, otherwise the scanner doesn’t pick up the light pencil strokes. The clearer the ink work is, the less computer editing work will be needed afterwards.
6. Final retouches in the computer
Once I have the artwork scanned, I use Illustrator and Photoshop to do the final details. In this case to give the watercolour feel to the letters and add the embellishment flowers that finish off this poster.